for growth stage health & wellness tech startups
Product Strategy Consultant
I help founders transform vision to momentum
After scaling products to millions of users and $100M+ in revenue, I began asking a new question:
How do we honor wellbeing while pursuing growth?
In health & wellness tech, this balance is especially critical: products succeed not just by scaling fast, but by supporting the people they’re designed for.
My approach blends product strategy with human-centered insight, shaped by my work hosting wellness events and creating spaces for reflection and connection.
The result: roadmaps that don’t just scale, but sustain.
What I’ve Built
From vision to product

Smart, Personalized Rewards: Launching Allē Flash MVP

Expanding Reach: Allē Flash for General Availability

Crafting Mobile Experiences: Allē App for iOS and Android

Transforming Loyalty: Brilliant Distinctions to Allē Web App

Automating Growth: Inflow Website & Workflow Automation

Building a Scalable Digital Ecosystem: Tiger Blossom
Work With Me
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Fractional Product Consultant
Ongoing partnership to bring clarity and momentum to your product. I embed as part of your team to align vision, strategy, and execution.
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Product Strategy & Roadmap Sprint
A focused, 6-week engagement to cut through the noise, clarify priorities, and design a roadmap that scales sustainably.
What It’s Like to Work Together